Tag Archives: trends


Camera technology trends

Reading camera reviews is like picking a winner from the race form guide! Cameras shoot either photographs or video… or do they? Sure you have your still cameras, you have your camcorders, but these days […]

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Marketing with video

In 2014 Cisco predicted that by 2018, 84 percent of internet traffic would be attributed to video. That is up 6 percent of what it was in 2014 (https://www.reuters.com/article/us-internet-consumers-cisco-systems/videos-may-make-up-84-percent-of-internet-traffic-by-2018-cisco-idUSKBN0EL15E20140610).   By 2018 video dominated the […]

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Marketing media trends 2017

While some may use the convenience of the digital platform to store information, many use it more for communication—social media, advertising, promotion and brand development, training, education and enlightenment, entertainment and amusement, news and current […]

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New technology—new business models

Technology is ever evolving. However not at a constant pace. The rate of change is accelerating proportional to discovery, which itself is proportional to the application of new technologies. There is a positive feedback loop […]

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A changing vocational landscape

Vocations, platforms, industries, they all describe groups or classifications. A vocation is a career—a choice of professional occupation. A platform is a base upon which other system frameworks are built and an industry is a […]

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Website optimisation to trends

The digital platform has opened a whole new communications channel that yesterday’s TV broadcast industry battled with. TV broadcasting was a breakthrough in mass media communication in that it presented two media to communicate to […]

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