Category Archives: digital content

The whole purpose of a web node is to manage and display/present storytelling messages; content of communications.


Categorising stock images

Advertising is a huge part of marketing. Media creation is a huge part of advertising. Photography is a large part of media product creation. Lucky industry has commercial stock photography libraries to obtain images from […]

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The true meaning of media

We think of media as radio, television and the press. This is because the primary product of these industries are public information and communication broadcasting… namely what is considered as news stories of public interest. […]

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Digital Content Creation—Video Media intro

When digital content creation is mentioned, many instantly think of copy, editorial  and technical writing. Then we remember about pictures and illustrations. Now we are getting used to animated—or motion, graphics and pictures (video)—along with […]

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Website optimisation to trends

The digital platform has opened a whole new communications channel that yesterday’s TV broadcast industry battled with. TV broadcasting was a breakthrough in mass media communication in that it presented two media to communicate to […]

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In the beginning

This site is part of the professional development of Gavin Lardner. I was a technical writer and technical diagrammatic illustrator (infographics), then along came the web! I adapted…now I am so much more! From plain to enriched…watch this […]

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